Perspectives on advertising, digital media, and web design
ADOBE MOVES TO A SUBSCRIPTION MODEL FOR ITS CREATIVE SUITE SOFTWARE
You may be paying month-to-month for that next release of Photoshop (call the repo man now!) What will designers be using if this subscription model goes into effect?
THE RISE OF THE DIGITAL OMNIVORES
Digital Media Consumption Occurs on Different Platforms Throughout the Day The use of connected devices does not happen in isolation and shifts throughout the day for consumers, as seen in the depiction below showing relative consumption of news category content by hour of the day for mobile devices, tablets, and computers. On a weekday, mobile phones are used to consume news steadily throughout the day, while the use of computers for news consumption is heaviest during work hours while tapering off significantly at night. Interestingly, tablet usage peaks in the later evening hours as people are unwinding for the day. The variance in these daily patterns shows that consumers may favor some platforms over others at various points in the day, even as they use multiple platforms to consume different kinds of content throughout. Read about it on ComScore
DIGITAL MERIT BADGES AS A NEW REFERENCE FOR EMPLOYERS
With a multi-million dollar backing from John D. and Catherine T. MacArthur Foundation, this new standard may help employers easily identify and qualify candidates. NYTimes editorial post is for more.
MUST READ ARTICLE: AN INTRODUCTION TO ONLINE ADVERTISING (AND WHY YOU SHOULD CARE) (via @mbalogh)
All of those services like Facebook, Twitter, and Google that you think you’re getting for free? Try again. If you don’t pay for a service, you’re the product. The full post is available here
RESPONSIVE WEB DESIGN IS BORING
I’ve been a huge advocate for designing for multiple platforms with a single execution. Admittedly, this can cause some design results that are “reliable”. Jonathan Longnecker, of design agency FortySeven Media provides a position that is moderate and lends itself well to excellent results. Read the post.
ADOBE RELEASES 6 TABLET APPS AIMED AT CREATIVES
Apps targeting Adobe’s core audience of creatives who pay their way conceiving, planning, designing, and launching digital media. Read, Write, Web reports.
The recently released iPhone app from LinkedIn allows for connections and transfer of info via Bluetooth. Nice update.