Notes From The Pharma Industry Lab Session At Content Marketing World

Notes From The Pharma Industry Lab Session At Content Marketing World

I had the privilege to host the Pharmaceutical industry lab at this year’s Content Marketing World. The focus of the panel was providing a perspective on getting social media programs started for healthcare and pharmaceutical brands. The panel was a fantastic experience that introduced me to many new friends and allowed me to hear perspectives from people just beginning in healthcare…

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Great links for building better user experiences

Several great articles I’ve discovered in researching user experience and information architecture:

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"I said SEO was dead before it was cool" »

Great blog post from @literatrue: Writing for the user is far more effective than writing for search. Social is quickly making up the distance between what generates traffic versus what generates engagement.

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cullmann
chris cullmann
Ideas about communication, digital media, and technology
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